As a stock broking company, HDFC securities have been serving a
diverse customer base of retail and institutional investors, since
2000. In the beginning it was a joint venture between HDFC Bank
Limited, HDFC Limited and Indocean eSecurities Holdings Limited. Its
operations include stock broking and distribution of various
financial products. It is a corporate member of both the Bombay
Stock Exchange (BSE) and the National Stock exchange (NSE). HDFC
securities is well known with professional traders for its
comprehensive online trading portal offerings. It provides services
like Equities, Mutual Funds, SIPs, IPOs, Derivatives, Bonds, NCDs &
Corporate FDs, ETFs, MCX, small cases.
The current ratio of the company is showing a down trend, but the
current level is good enough as it indicated that the company still
has enough current assets to meet its short term obligations. The
Net Profit Margin of the company has also shown a marginal jump,
indicating better conversion of revenues into profits. The company
is a debt free company, which is a positive thing and will generate
confidence in the investors toward the company.